MassageBook Blog
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Jonathan Gudroe:
- Jonathan Gudroe
- February 3, 2026
- - Practice management, Resources
Even as a busy massage therapist, staying organized is crucial to providing relaxing massage experiences. But between planning your marketing strategy and mapping out your finances, it’s easy for your clients’ specific circumstances and preferences...
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- Jonathan Gudroe
- November 26, 2025
- - Practice management
As a massage therapist, bookkeeping might feel like a task that falls outside your expertise. After all, you’ve spent time in dedicated programs where you learned about effleurage and tapotement, but you probably didn’t cover reconciling accounts or...
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- Jonathan Gudroe
- July 30, 2025
- - Marketing
One of the persistent issues that independent massage therapists face is competition. We hear it all the time: “Big-box massage franchises like Massage Envy have national ad budgets, marketing teams, and franchise security. So, how does a one-person...
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