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The Importance of Researching Your Massage Business Niche

MassageBook
July 14, 2025
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You Can’t Self-Reflect Your Way Into Your Massage Niche While self-reflection is a crucial step, it’s only half of the equation. In this blog, we’re going to focus on getting the second half right through research. If you don’t take the time to...

MassageBook
July 14, 2025
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Building on Your Niche Positioning for Success You can’t just find your niche and then do nothing about it. If you’ve spent the time and energy to discover your passions, skills, and ideal clients, you don’t want to waste your efforts by using...

MassageBook
July 14, 2025
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Putting Yourself in Your Client's Shoes Is Key You can truly transform your massage practice by making one of the most important mindset shifts of all...learning to think like your clients. It’s simply not enough to focus on your certifications,...

MassageBook
July 14, 2025
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The Common Misconception As a massage therapist, you’re inclined to think in terms of modality. It’s logical because it’s what you know. It can also trip you up when it comes to finding and carving out your niche. Separating the two is crucial to...

MassageBook
July 14, 2025
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We all have beliefs about money, whether we realize it or not. Your mindset about money will ultimately define how you approach it, and how much you can earn. Some of our long held beliefs about money can hold ourr businesses back, but if you break...

MassageBook
July 14, 2025
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We all have beliefs about money, whether we realize it or not. Some experts call these invisible money scripts, and they have a lot to do with how we view money, interact with it, and use it. In previous blogs, we discussed possible limiting beliefs...

MassageBook
July 9, 2025
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What are the proven ways to implement sustainable recurring revenue in your massage practice? Did you know that recent data indicates that approximately 50% of massage therapists experience burnout within their first five years of practice? This...

Kyle Cannon
June 19, 2025
- Marketing

Feeling overwhelmed by the thought of constantly coming up with fresh content for your Instagram account?

Kyle Cannon
June 19, 2025
- Practice management

Customers usually become loyal clients for two reasons: your incredible massage skills and the experience you provide. A crucial aspect of the massage experience is the design of your massage room. If you want your clients to forget their woes and...

Jonathan Gudroe
June 18, 2025
- Practice management

Massage therapy is a great way for individuals to relax and receive medical treatment. Service-minded entrepreneurs can better meet the needs of these clients by starting a massage business dedicated to helping clients relax and reduce their pain....

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